We’re not your average tax, accounting and bookkeeping service.
Collective is the first online back office platform designed for Businesses-of-One.
Collective’s technology and team of trusted advisors give our members the freedom to focus on what matters by taking care of everything from business incorporation to accounting, bookkeeping, tax services and access to a thriving community- all in one platform. With Collective, we want running your own business to be as seamless as taking a full-time job.
We’re run by a group of serial entrepreneurs and Businesses-of-One who believe in empowering self-employed people to enjoy the same tax savings that big companies get.
We’re a San Francisco-based startup backed by General Catalyst, QED, Google’s Gradient Ventures, Expa and prominent investors who have financed and built iconic companies like Uber, Stripe, Snap, Udemy, Lyft, Instacart and more.
Our values
Collective’s core values are more than just words; they are how we live and build our team and company.
Puts people first.
Believes in constant progress.
Is driven by its member’s success.
Believes in the power of community
Makes business personal, more memorable and more human.
We believe there’s strength in numbers and power in Collective.
Imagine what we can accomplish together.
Our team
Hooman Radfar
Founder & CEO
Hooman is a serial entrepreneur and the co-founder and CEO at Collective. He previously started AddThis (Oracle), was a founding partner at Expa and is an early investor in Uber, Sweetgreen, Convoy and more.
Ugur Kaner
Founder and Advisor
Ugur is a product designer and the co-founder and former CPO at Collective. He’s been self-employed for more than a decade. He’s worked with Udemy, Google, Angry Birds, Nokia and more.
Bugra Akcay
Founder & CTO
Bugra is a software engineer and the co-founder and CTO at Collective. He likes to play with 0s and 1s. Fun fact: In his free time, Bugra built one of the largest ERP systems in food production.
Taresh Batra
VP of Finance and Strategy
Before Collective, Taresh spent more than a decade analyzing and investing in technology companies that were rethinking the “traditional” way of doing things. He believes the next wave of disruption is coming from powerful Businesses-of-One. He is thrilled to support the solopreneur journey through Collective.
Patrick Bragg
VP of Product & Design
Patrick leads our Product and Design team at Collective. He has over 18 years of experience building software at B2C and B2B companies. Patrick previously worked at PayPal, eBay, LegalZoom, and Flexport.
Jeff Marshall
VP of Operations
Jeff is the VP of Operations at Collective. A long-time operations leader, Jeff has led teams at Facebook, Uber, Fitbit and Google. Prior to transitioning to the corporate world, Jeff served in the US Air Force.
Vincent Walker
VP of Talent
Over the course of his career Vince has had the privilege of contributing to the growth and success of companies like Thumbtack, Amplitude, Pinterest, and Apple. Vince enjoys creating meaningful partnerships, and developing collaborative environments where high performing talent teams can thrive. He looks forward to what we will all build together at Collective!
Jacob Frediani
Director of Member Operations
Jacob is the Director of Member Operations at Collective. He’s originally from the Bay Area and a huge sports fan (mainly the 49ers and the Sharks). Most recently he worked in Sales Operations at Snowflake.
Raquel Deodanes
Director of Accounting
Raquel is the Director of Accounting at Collective. As a CPA certified in cloud accounting software and a former tax credit consultant for California Franchise Tax Board, she loves to help the self-employed grow their business.
Andrew Vaquerano
Director of Tax
Andrew is the Director of Tax at Collective. After six years of service in public accounting, he’s thrilled to utilize technology to help freelancers succeed in their business.
For media inquiries
Bring Your A-Game. We Will, Too.
We are experts in the unique needs and challenges of self-employed people and know that our confidence gives others confidence, too. Reach out to say hello and join our team.
