October 3, 2017

Collective and the 4A’s Foundation Announce the 2017 Winner of The Collective Bill Caspare Memorial Fund Scholarship

NEW YORK, Oct. 3, 2017 /PRNewswire/ — Collective, the technology company bringing transparency to programmatic media, announced today that University of California, Berkeley senior Nathaniel Medina has been awarded the third annual Bill Caspare Memorial Fund Scholarship. Established to support multicultural students pursuing careers in advertising and media. The $10,000 award will aid Medina as […]

September 13, 2017 - Collective

Collective Launches Multi-Platform Ad Management Tool in Visto™ Enterprise Advertising Hub

NEW YORK, Sept. 13, 2017 /PRNewswire/ — Advertising technology innovator Collective today announced the release of its Multi-Platform Ad (MPA) management tool as part of its Visto™ Enterprise Advertising Hub. The new solution was created to add efficiency and speed to previously cumbersome campaign workflow processes, leveraging automation to alleviate the manual burden of ad […]

June 22, 2017 - Collective

Visto™ Enterprise Advertising Hub Integrations Bringing Clarity to Programmatic Media

NEW YORK, June 22, 2017 /PRNewswire/ —  Collective, the technology company bringing transparency to programmatic media, today announced the completion of more than 30+ integrations for its Visto™ Enterprise Advertising Hub that enables buying and management across the entire digital media ecosystem through a single user interface. This unification brings advertisers greater clarity, control and […]

May 24, 2017 - Collective

Collective Opens 2017 Bill Caspare Memorial Fund Diversity Scholarship Call for Applications

NEW YORK, May 24, 2017 /PRNewswire/ — Annual award honors digital industry pioneer by supporting the next generation of new media, data science professionals Advertising technology provider Collective today announced that applications for the 2017 Bill Caspare Memorial Fund Diversity Scholarship are now being accepted. Established in partnership with the 4A’s Foundation, which invests in education […]

March 8, 2017 - Gartner

Collective is a Vendor to Watch on Gartner’s 2017 Digital Marketing Hub Magic Quadrant for its Visto Technology

New York, NY (March 8, 2017) – Collective has been named in Gartner’s annual Digital Marketing Hub Magic Quadrant as a Vendor to Watch. The report focuses on technologies that address marketing leaders’ need for systems that can integrate and coordinate data and activities across channels, devices and contexts, continuously and in real time. Digital […]

February 2, 2017 - BusinessWire

Collective Names Kerry Bianchi CEO, Joe Apprendi Executive Chairman

Kerry Bianchi Appointed CEO to Oversee Collective’s Technology and Media Divisions, While Collective Founder Transitions to Executive Chairman Role New York, NY (February 2, 2017) –  Collective, the ad technology leader and programmatic media pioneer, today announced that it has appointed President Kerry Bianchi to the role of Chief Executive Officer. Collective Founder Joe Apprendi […]

September 12, 2016

Collective Rebrands Ad Network Division as Compass | by CollectiveTM

Now Powered by Visto™ Ad Hub, Collective Diversifies Solutions to Provide Unparalleled Programmatic Media Trading Technology and Services to Agencies and Advertisers, Names Kerry Bianchi President New York, NY (September 12, 2016) –  Collective, the ad technology leader and programmatic media pioneer, today announced that it has formally rebranded its ad network business as Compass […]

July 26, 2016

TAG INAUGURATES NEW ERA OF TRANSPARENCY IN DIGITAL ADVERTISING WITH FIRST HUNDRED COMPANIES APPROVED FOR TAG REGISTRY

Initial Companies to Receive TAG-ID Include American Express, AOL, AppNexus, Bloomberg, Collective, Disney, Facebook, Forbes, Google, GroupM, Horizon Media, Index Exchange, IPG, McDonald’s, NBCUniversal, Omnicom, OpenX, Publicis, Rubicon Project, Time Warner Cable, Viacom, Warner Bros., Weather Company, WPP, Yahoo, Ziff Davis WASHINGTON, DC – July 26, 2016 – The Trustworthy Accountability Group (TAG), an advertising […]

July 12, 2016

COLLECTIVE SELLS UK CREATIVE AND MEDIA DIVISION TO TIME INC. UK

Visto Technology Will Be Collective’s Focus Globally New York, NY – 07:30 EST, 12 July, 2016 – Today, Collective announced the sale of its UK creative and media division, Collective Europe Limited, to Time Inc. UK.  The acquisition by Time Inc. UK will deliver a number of attractive synergies for both businesses; including quality content […]

June 16, 2016

Collective Secures $34 Million in Additional Growth Capital to Fuel Its Enterprise Advertising Hub, Visto™ | by Collective

New capital follows formal split of its Media and Technology Divisions New York, NY-(Marketwired – June 16, 2016) – Collective, the ad tech leader and programmatic pioneer, today announced that it has raised $34 million in additional investment led by Columbia Partners with Accel Partners, Greycroft and iNovia participating to fund the further development and […]